Didiesse
Didiesse
HOST 2021 | Milan | Stand 90 sqm
With the launch of a new brand identity, even the design of the exhibition stand transforms to best represent the company's values.
Didiesse Srl entrusted us with the design and management of its stand at Host, the global trade fair dedicated to catering and hospitality, which took place in Milan from October 22 to 26, 2021.
The challenge: enhancing the new corporate identity with an avant-garde futuristic style that highlights the products.
Our strategy: using curved lines inspired by the shapes of coffee machines and characterizing the space with lighting effects that emphasize the products and impart a minimalistic stand style.
