Tenaris
Hydrogen Technology Expo 2025 | Hamburg | Stand 35 sqm
Tenaris participated in the Hydrogen Technology Expo 2025 in Hamburg, the leading conference and trade fair entirely dedicated to advanced technologies for the hydrogen and fuel cell industry.
The challenge: to design a functional and impactful space while maintaining the brand’s recognizable minimalist style, adapting to the new dimensions and different hall layout. The goal was to once again provide an engaging experience through interactive multimedia elements and an efficient organization of on-site services.
Our strategy: we redesigned the layout to make the most of the available 35 sqm, preserving Tenaris’ visual identity and optimizing visitor flow. A new display was added for a previously unseen product, in harmony with the interactive software area and the large 98-inch monitor. The new double-L hanging structure improved the stand’s visibility from multiple perspectives within the hall, reinforcing the brand’s presence at the event.
